IARP LAUNCHES NEW PRO AND BOOST VENDING MACHINES: A NEW EFFICIENCY AND SUSTAINABILITY GOAL

Iarp has announced the arrival of its innovative ColDistrict Vending solutions, with its PRO and BOOST versions signalling a major milestone in terms of efficiency and sustainability in international vending.

The positive Brera, Chelsea and Trocadero BOOST models, with 6, 8 and 10 coils respectively, are in fact available for the first time in class B, category 4 - temperature stratification - with upgraded energy efficiency, making them a fully-fledged part of the Group's wide range of best-in-class solutions, certified by a third party in accordance with European Energy Labelling directives. The range is rounded off by the Brooklyn negative-temperature vending machine, designed to preserve the flavour of ice-cream packaged in cones and tubs to perfection.

Sustainable lighting control, improved management of stratified operating temperatures thanks to magnetic plates with parameters set to suit the goods displayed, and digitalized processes all help redefine the quality standards of Iarp's vending range.

THE 'PRO' MODELS FOR IMPULSE PURCHASES

The PRO models of the ColDistrict range have received a makeover: designed to encourage impulse purchases for products that steal the show, they feature a frameless and total glass effect, and an appealing interior design that captures consumer attention.

With the aim of maximising the profitability of the new vending machines, the PRO and BOOST solutions also have the Basket function which allows multiple products to be purchased, often in customised combinations or strategic promotions, within one single transaction.

With a view to increasing sales, Iarp has equipped its vending machines with an Electronic Price Display: a distinctive optional feature that can be programmed online (through the addition of two-way telemetry systems) with enhanced definition. This not only makes the prices of products and spiral labels easy to read at first glance, but also provides additional information about the ingredients of vegan or gluten-free items and special offers.

Thanks to renewed electronics developed and designed by the group's R&D department, ColDistrict BOOST and PRO solutions meet MDB and Executive communication protocols, as well as the DDCMP protocol; these innovations make for an engaging customer experience, with smoother, faster transactions that encourage and simplify impulse buying, as well as needs-based purchases.

At the same time, these digital tools deliver real benefits for store managers, who can receive reports and aggregate data on sales performance and purchasing trends, all of which help optimise ranges stocked and replenishment.

In addition, Iarp's ability to customise its cabinets with decals printed on the inside, or 3D effects printed directly on the external metal panels, render the overall effect even more eye-catching.

Iarp invests in sustainability, digitalization and customisation as essential requirements for meeting needs of modern-day consumers.